04
MOBILE OPERATOR SOLUTIONS
The world SMS market is changing.
It is threatened from new OTT messaging apps that take advantage of the Internet’s global reach and new opportunities in A2P messaging are creating both new opportunities and new challenges for managers. But with change, comes new opportunity.
The Lighthouse™ SMS Exchange is the first real-time, global marketplace for SMS empowering operators with rate transparency, profit-maximization tools and automation rules for profitability and market growth.
We enable mobile operators to more efficiently deliver SMS services globally using a simple interface for rating and routing. We are not a bulk, enterprise A2P service provider. We recognize that 80% of the SMS market is still P2P and we have partnered with the world’s leading operators to help them regain their competitive advantage.
High-Availability, Operator-Class Network
The Lighthouse SMS Exchange supports both SS7 and SMPP. Our operator-grade infrastructure was designed from the ground up to support both P2P and A2P messaging demands from the world’s largest operators and PTTs to the most demanding MVNOs. Lantern is a full SMSC providing end-to-end service for wholesale SMS termination. The Lighthouse SMS Exchange can manage up to 3000 messages per second and meets all standards for SMS delivery. We meet the rigorous standards and requirements for all supported regions with expertise in Asia, Africa and European markets.
Real-Time Analytics and Reporting
Configure the Dashboard by user to give you the information you need to manage your specific objectives and role. View the Top 5 most profitable regions and the worst-performing regions. Get recommendations on new routes that could improve profitability. Color coded maps deliver greater visibility into revenue, profit and volume trends. Utilize our pre-defined reporting libraries for delivery statistics, margin performance and revenue trends. Or customize your own reports for any time period or combination of elements. Export the data to your own billing system for seamless billing and revenue assurance.
Sell Your Best Routes
Offer your best routes and rates on the Lighthouse SMS Exchange and maximize your volume and revenue. Choose whether you want to post your rates anonymously or broadcast your brand. Anonymity allows you to compete against larger operators and protects your current direct interconnection agreements. Sellers can also designate Preferred Pricing for a specific buyer, region or time period. Set a special rate based on established operator relationships. Or set a preferred rate during a regional holiday to capture market share. Operators are scored on a four-star scale based on volume history, successful message delivery rates and successful financial transaction history. Become a four-star provider, compete and win market share.
Buy Your Best Rates
Search for rates based on region, city or operator, delivery history, volumes and profit maximization rules. Automate the buying process by selecting multiple routes and ranking them based on availability and performance. Get notified when rates change and manage new rates and routes on demand.
The Lighthouse SMS Exchange provides full rate transparency – rates are inclusive of all transaction and interconnection fees. No separate calculations are necessary offline. What you see is what you get.

“
Everything is texting, and everything is instant. Flowers are completely impractical as a method of communication when you could just send a text.
Vanessa Diffenbaugh, Author
04
MOBILE OPERATOR SOLUTIONS
The world SMS market is changing.
It is threatened from new OTT messaging apps that take advantage of the Internet’s global reach and new opportunities in A2P messaging are creating both new opportunities and new challenges for managers. But with change, comes new opportunity.
The Lighthouse™ SMS Exchange is the first real-time, global marketplace for SMS empowering operators with rate transparency, profit-maximization tools and automation rules for profitability and market growth.
We enable mobile operators to more efficiently deliver SMS services globally using a simple interface for rating and routing. We are not a bulk, enterprise A2P service provider. We recognize that 80% of the SMS market is still P2P and we have partnered with the world’s leading operators to help them regain their competitive advantage.
High-Availability, Operator-Class Network
The Lighthouse SMS Exchange supports both SS7 and SMPP. Our operator-grade infrastructure was designed from the ground up to support both P2P and A2P messaging demands from the world’s largest operators and PTTs to the most demanding MVNOs. Lantern is a full SMSC providing end-to-end service for wholesale SMS termination. The Lighthouse SMS Exchange can manage up to 3000 messages per second and meets all standards for SMS delivery. We meet the rigorous standards and requirements for all supported regions with expertise in Asia, Africa and European markets.
Real-Time Analytics and Reporting
Configure the Dashboard by user to give you the information you need to manage your specific objectives and role. View the Top 5 most profitable regions and the worst-performing regions. Get recommendations on new routes that could improve profitability. Color coded maps deliver greater visibility into revenue, profit and volume trends. Utilize our pre-defined reporting libraries for delivery statistics, margin performance and revenue trends. Or customize your own reports for any time period or combination of elements. Export the data to your own billing system for seamless billing and revenue assurance.
Sell Your Best Routes
Offer your best routes and rates on the Lighthouse SMS Exchange and maximize your volume and revenue. Choose whether you want to post your rates anonymously or broadcast your brand. Anonymity allows you to compete against larger operators and protects your current direct interconnection agreements. Sellers can also designate Preferred Pricing for a specific buyer, region or time period. Set a special rate based on established operator relationships. Or set a preferred rate during a regional holiday to capture market share. Operators are scored on a four-star scale based on volume history, successful message delivery rates and successful financial transaction history. Become a four-star provider, compete and win market share.
Buy Your Best Rates
Search for rates based on region, city or operator, delivery history, volumes and profit maximization rules. Automate the buying process by selecting multiple routes and ranking them based on availability and performance. Get notified when rates change and manage new rates and routes on demand.
The Lighthouse SMS Exchange provides full rate transparency – rates are inclusive of all transaction and interconnection fees. No separate calculations are necessary offline. What you see is what you get.
